Hiring a Personal Assistant for Your Family (Not Your Office)

A private personal assistant is not a corporate PA who happens to work from your home. The role blends calendar mastery with household administration, travel logistics and the kind of judgment that keeps a family's private life genuinely private.

The private PA's real scope

• Family calendar, appointments and school-year logistics
• Complex travel: multi-stop itineraries, staff movement, documentation
• Household administration: insurances, vendors, invoices, subscriptions
• Gatekeeping with warmth — the first filter for the family's time

What to budget in 2026

In New York, Miami and Los Angeles, experienced private PAs earn $85,000–$140,000; family office backgrounds and multilingual candidates exceed that. The differentiator at the top is anticipation — the best PAs solve the problem before you knew it existed.

The trust test

A private PA sees everything: finances, health appointments, disagreements. Reference calls and discretion screening are therefore not optional. Elite Swiss interviews every candidate personally and verifies every reference — with a 12-month guarantee on the placement.

Start here: Personal Assistant Agency New York (us.elite-swiss.com/personal-assistant-agency-new-york), Personal Assistant Agency Miami (us.elite-swiss.com/personal-assistant-agency-miami) and Personal Assistant Agency Los Angeles (us.elite-swiss.com/personal-assistant-agency-los-angeles).